GPG LAMORY CONSULTING
Organizational Identity Specialist
The consulting firm of the author of the first unified theory of identity and creator of The Lamory Triad®
GPG LAMORY CONSULTING
Our function
Help organizations build their identity coherence to gain meaning and impact.
Our motto
Coherent identities
Clear management
Strong brands
Our mission
Empower organizations with full mastery of their three core identities.
Why work with GPG LAMORY CONSULTING?
Exclusivity
The Lamory Triad® is a methodology born from a decade of research, designed to address the limitations of existing methods and account for the concrete realities of your organization.
Unique Value
Authentic expertise in the theory of identity-building mechanisms and their practical application, led by the theory author, to co-create coherence across your organization's three core identities (Brand, Corporate, Client).
Complementarity
We are not a strategy, management, marketing, or communications consultancy. Our sole focus is aligning your identities, empowering every internal and external stakeholder to contribute fully within their own sphere of authority.
Client Benefit
You amplify the impact of your strategies and proactively prevent identity crises.
Behind GPG LAMORY CONSULTING.
Originally a brand identity consultant and lecturer at business schools, Guillaume P. G. Lamory was dissatisfied with the expert and scientific tools available to him. He therefore undertook to define the mechanisms of identity construction himself, aiming to develop tools worthy of his standards for his clients and students. He devoted himself entirely to his own research, a journey that consumed him for over a decade.